New SAP Initiative for Small - and Medium-Sized Businesses Finds Successful Start at CeBIT.
Walldorf, Germany - 25 March, 2002 (PRN):Thursday reported business success at CeBIT, which included first agreements for a new product offering that comprises part of SAP's Smart Business Solutions program. Several partner companies as well as small- and medium-sized businesses (SMBs) showed strong interest in the new software solution for "advanced SMBs" that SAP announced last week. In addition, important Value Added Reseller (VAR) partners of SAP announced that they would integrate the new application package into their product offerings. With this new software solution, SAP extends its range of applications to include reliable business software for companies of all sizes.
The SMB initiative from SAP has found a successful start. In the past eight days at CeBIT, several hundred small- and medium-sized companies took the opportunity to take a close look at the new application package, which SAP acquired from the Israeli software vendor TopManage. The software received praise for its ease of use, which reduces the need for training, and for its comprehensiveness, since it covers all major areas of enterprise resource planning (ERP), integrates important functionality for customer relationship management and supports the complete sales process.
Some of the first customers to purchase the new software package are Goebel und Mattes, a service provider for audio-visual media and business communications, Reha Vision, a reseller of sanitary and medical equipment, and the Stuttgart-based advertising agency Scherer-Werbung. Timo Mattes, co-owner of Goebel und Mattes, comments, "We're pleased that SAP now offers a product that fits our needs. In addition, we know SAP has a strong reputation, which gives us security in our investment." Mattes's team of five employees will now switch from a proprietary solution to the integrated application package from SAP.
Potential users see additional benefits in the scalability of the software as well as the short implementation process, which typically takes one to four weeks. This provides for a fast return on investment, an issue that is particularly important for small- and medium-sized businesses.
Deutsche Messe AG, organizer of CeBIT, the world's largest IT trade show, also showed strong interest in the new SMB software. "As announced yesterday, we have decided to implement mySAP(TM) Customer Relationship Management and mySAP(TM) Financials in our company. At CeBIT, we had the chance to see the functionality and usability of the new product. In our view, this application package could be the ideal extension to our systems, to help us integrate our small- and medium-sized business partners into our business processes," said Sepp D. Heckmann, member of the Board of Deutsche Messe AG.
Partners See New Market Opportunities
Partner companies of SAP also showed great support for the new SMB initiative and the software solution. Many noted that the new offering enhances SAP's product range, meeting the requirements of companies of all sizes, from small to large multinationals. They also expressed it was important that the new solution supports an open migration path to the mySAP.com(R) e-business platform.
Among the VARs who announced that they would incorporate the product into their software offerings were e.g.: All-for-One Systemhaus, ComGroup, Command, FIStec, Itelligence, Plaut, and SAP Steeb.
Hans-Jurgen Uhink, Vice President SMB EMEA (Europe, Middle East and Africa) at SAP, comments, "Our product offers ease-of-use and professional functionality at the same time. This was the unanimous opinion of all prospects and partners at CeBIT. We're encouraged by the extremely positive feedback we experienced, which shows that we have introduced the right product at the right time."
SAP is the world's leading provider of e-business software solutions. Through the mySAP.com(R) e-business platform, people in businesses around the globe are improving relationships with customers and partners, streamlining operations, and achieving significant efficiencies throughout their supply chains. Today, more than 17,000 companies in over 120 countries run more than 44,500 installations of SAP(R) software. With subsidiaries in over 50 countries, the company is listed on several exchanges including the Frankfurt stock exchange and NYSE under the symbol "SAP." (Additional information at http://www.sap.com).
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "believe," "estimate," "intend," "may," "will," "expect," and "project" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission (the "SEC"), including the SAP Annual Report on Form 20-F for 2000 filed with the SEC on March 28, 2001. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
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