Mitsubishi Motors introduces its Next-Generation MPV as the star of the Indonesia International Auto Show 2017
Tokyo, Japan - Jul 24, 2017 (PRN):
Mitsubishi Motors Corporation (MMC) will celebrate the global debut of its Next-Generation MPV as the star of its line-up at the 25th GAIKINDO Indonesia International Auto Show (GIIAS)(1) to be held in Jakarta, Indonesia from August 10 through August 20. The all-new MPV is produced at the company's new Indonesian factory in Bekasi Prefecture, West Java Province, and it will be launched on the Indonesian market in fall of 2017. Its name will be announced at the show.
The new Next-Generation MPV combines the best of both SUV and MPV worlds: ruggedness and roominess, character and convenience, style and function, all in a bold design that could impress all around the world.
The new MPV is built to delight Indonesia's most demanding small MPV owners. Up to seven occupants will travel in comfort, with generous room for luggage or cargo, all at a competitive price. MMC's new Next-Generation MPV delivers class-topping(2) roominess and utility through its highly variable interior, with easy access to comfortable third-row seats, along with a spacious luggage compartment, all in the spirit of Japanese monozukuri fine craftsmanship.
Launching its Next-Generation MPV, MMC enters the booming Indonesian MPV market with an irresistible offer: the best of both MPV and SUV worlds, elegantly styled, cleverly packaged, and competitively priced.
The distinctive design incorporates Mitsubishi MPV and SUV lines for Mitsubishi-ness at first sight. The vehicle combines outstanding road performance and driving dynamics while keeping fuel efficiency. Powered by a 1.5L engine with either a manual or automatic transmission, the new MPV will prove itself as a dependable climber, even with seven aboard.
1) Class-leading body size
2) Stylish and powerful design
3) Spacious, cleverly appointed interior
4) Superior driving performance
(1) August 10 is Press Day. The show is open to the Public from August 11 through August 20. The MMC press conference will be held at the MMC stand from 4:00 pm August 10, local time.
Throughout its history it has courted alliances with foreign partners, a strategy pioneered by their first president Tomio Kubo to encourage expansion, and continued by his successors. A significant stake was sold to Chrysler Corporation in 1971 which it held for 22 years, while DaimlerChrysler was a controlling shareholder between 2000 and 2005. Long term joint manufacturing and technology licencing deals with the Hyundai Motor Company in South Korea and Proton in Malaysia were also forged, while in Europe the company co-owned the largest automobile manufacturing plant in the Netherlands with Volvo for ten years in the 1990s, before taking sole ownership in 2001.
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