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For A Retirement Business, Ways To Find The Best Fit: Tips From a Business Start-Up Expert

Chicago, IL - Jul 14, 2004 (PRN): According to the latest figures from AARP, 16.4% of age 50+ workers are self-employed, compared to 10.2% of the overall workforce, and people aged 45 to 54 make up the fastest-growing group of new business owners in the U.S. But according to Chicago-based business start-up expert Jeff Williams, people 50 and over need to be very clear on what they do and don't want when selecting a retirement business.

Williams' new self-study training program, "Starting A Business In Your Fifties And Beyond" ($197, http://www.bizstarters.com/50plus.cfm), shows prospective business owners aged 50 and up exactly how to select and launch a business that matches their desired retirement lifestyle.

Williams suggests these criteria for midlife, pre-retirement men and women thinking about which business to start:

Look for a business whose work will truly engage you especially important for burned out corporate refugees.

Understand how well the income potential matches your retirement income needs and know how much you are comfortable investing to launch your business. Later in life is not the time to shoot craps and risk your future financial security.

Match the physical demands of your chosen business to your energy level. A business that requires long hours every day or hard physical labor may not suit those 50 and older.

If day-to-day variety is important to you, rule out businesses that involve doing the very same thing for each customer.

Do you love or hate technology? While most businesses require some computer use, consider the extent to which you'll need to use other technologies, like wireless gadgets and the world wide web.

Decide whether you want to learn a whole new set of skills, or build on skills you already have.

Jeff Williams is the founder of Chicago-based Bizstarters.com LLC, through which he has presented business start-up training and coaching to thousands of new business owners. A 50-plus-business owner himself, he is the author of eight books on business start-up, and presents his "Starting A Business In Your Fifties And Beyond" program to a growing number of 50-plus clients. He can be reached at jeff@bizstarters.com.

A free copy of his report, "8 Ways To Increase The Success of Your 50+ Business," is available by calling 1-800-593-5305 or visiting http://www.bizstarters.com/8ways.cfm.

For more information, contact:

Jeff Williams
Bizstarters
415 E. Golf Road, Suite 110
Arlington Heights, IL 6000
Tel: (847) 593-5305
Email: jeff@bizstarters.com
Website: http://www.Bizstarters.com


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